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Domaines Labruyère

the brief

In 2021, the Labruyère group solicited Com'Over Food & Beverage to increase consumer awareness of its 4 wineries via the general and specialized press. Château Rouget in Pomerol, Domaine Jacques Prieur in Meursault, Domaine Labruyère in Moulin-à-Vent and J.M. Labruyère in Champagne: each entity benefited from its own tailor-made operations to reach most effectively the different targets.

our missions

Guiding and organizing the presence of the Labruyère group's wines in the media: managing all media relations for the 4 wineries and the Labruyère Group, accompanying Edouard Labruyère's speeches to wine prescribers, management of social networks Instagram and Facebook accounts.

key figures

6
one-on-one interviews
x 2
number of Instagram followers
35
press coverages in a few weeks
1,5
million contacts reached