our support
Promoting a new better, tackling the french market with major soccer events as a pretext for communication.
Setting up a themed ops system with 3 affinity media; le 10 sport, 90min & Lucarne Opposée. Several highlights : league 1, on le 10 sport, the champions league/Europa League, on le 10 sport, the Euro 2020, on le 10 sport & 90min, the Copa America, on Lucarne Opposée, the foreign championships, on Lucarne Opposée on the program : editorial articles, relays on social networks, a display campaign, competition games.
impact
+4M
visits on the articles (all media included)
7
months of campaign & close to 200 contents created
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