Puma house

As part of our support, we created and set up the Puma House, a venue dedicated to the brand during the NBA Paris Game 2023.

Our achievements on this project spanned 360°: from the creation of the Puma House concept to its operational implementation at the Maison du Danemark, Com'Over managed the entire event. We also set up various on-site activities (customization of basketballs, sneaker talks, photoshoot, tournament with Foot Locker, etc.), and invited Killian Hayes, Puma ambassador and French NBA player, to show him the products on display. Invitations were also extended to Europe's top basketball influencers, as well as to major retailers and media outlets. These influencers also made good use of the "Puma Box" to create content.