Mastercard

For more than 10 years, we have been accompanying mastercard in the activation of its passion points. territories that have been pre-empted by the brand to serve its communication & the proximity to its targets.

Varied and complementary territories that allow the "priceless" platform of Mastercard to come alive: sports marketing (Olympique Lyonnais, Roland-Garros, Rugby World Cup, Champions League, etc), esport (League of Legends), gastronomy (partnership with Thibault Sombardier, contents with Hélène Darroze, etc.), cinema (Cannes film festival), culture (visits of Paris), CSR, addressed specifically or transversally, depending on the subject (LGBTQI+ engagements, women's place in society, inclusion, etc). From strategic consulting to storytelling, through negotiation of rights & field activation, we work hand in hand with the brand to deploy its action plan.