Gerflor has been the official supplier of sports flooring for the summer olympic games since 1976. Their floors are also used for the world and european handball, basketball, volleyball and badminton championships, for example.
Since 2016, we have been working with Gerflor on the entire service chain, from upstream consulting and strategic planning to downstream activation, through press relations, brand content, internal communication, events, graphic design, influence, digital/social media & hospitality.
sports events activated in France and abroad
Paris 2024 will be a major opportunity for the brand in terms of business & image