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Vendée Globe
Giving a more global, societal and lifestyle dimension to the world's largest sailing event
our support
Making the Vendée Globe a global lifestyle brand, which goes beyond the actors, stories and sporting exploits. Building a brand capable of speaking to everyone: from beginners to specialists. Promoting the Vendée Globe, which also serves the territorial marketing strategy of the Vendée region.
Since the beginning of 2022, Com'Over has been working alongside SAEM Vendée to promote the 2024 edition of the Vendée Globe, through two strategic levers: media relations and influence. Ongoing support with a focus on the highlights of the event: the Vendée Arctique, the 1st qualifying race, the New-York Vendée, the last qualifying race, then the Vendée Globe.
impact
3
years of collaboration with SAEM Vendée
3
major events to manage from 2023 to 2025
192 M
contacts reached in the last edition
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